Creative Director - Product Designer - Video/Photo
I’m a creative at heart with a diverse skill set built over the last decade. My background is in cinematography, and video production. Over time, my focus expanded into general photography and product photography, largely driven by business needs rather than trends.
More recently, my work has moved into product design and development, with a focus on handmade leather goods. I handle the full process of concept, mockups, prototyping, testing, and refinement before anything reaches the market.
Most of my professional experience has been in creative direction and leadership. I have a strong sales background and a collaborative, team focused approach, which has allowed me to manage other creatives effectively and translate creative ideas into commercially viable outcomes. I specialize in bridging the gap between raw creativity and real world constraints, which is where most miscommunications occur.
I’ve worn a lot of hats by necessity, which has become one of my strengths. Learning new skills, adapting to different roles, and adding value wherever needed has shaped how I approach creative work as both an artist and a problem solver.